Senior Designer

Summary

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An experienced (10 years+) Senior UX/UI designer with an in-depth understanding of development the Digital Product from Empathising to Evoluation. Solid background and vast knowledge of visual, interaction design, design methodology and prototyping.

Key skills

High competency in the development of digital product from initial concept to project realisation based on user-centered design approach.

Empathising
with users by creating empathy maps, personas, user stories, and user journey maps. Defining user pain points. Ideating design solutions using Crazy Eights, How Might We, and competitive audits.

Creating wireframes and prototypes on paper and digitally. Developing mockups using visual design elements and principles. Conducting interviews and usability studies. Considering accessibility at every point in the design process, through numerous media from mobile screens and responsive web.

Solve complex design problems in simple and intuitive ways that blend together user flow, visuals and motion to create delightful experiences in Interaction. Broad experience in production complex design systems.

Ability to work in a team with agile environment as well as independently.Collaboration with product managers, researchers, designers and engineers, experience in working with international OEM customers.

Creative personality, problem solving, multi-tasking, presentation skills.Good at project management: meeting the deadlines, scope of work and delivery, bug tracking and negotiations at all levels. Deep understanding of front-end and back-end. Point up to date of the newest technologies.

Tool Set

Figma / Sketch / XD / ProtoPie / InVision / Principle / Pixate / Marvel /Illustrator CC / Photoshop CC / InDesign CC/ After Effects CC / Premiere Pro CC /4D Cinema /Android Studio / MS Office tools / Confluence / Git / Jira /

Education

Languages
English — fluent | German — intermediate |

University of the Arts London

Master Degree Graphic Media Design
2017 — 2019

The British Higher School
of Art and Design

Motion Design
2015 — 2016

Stroganov Moscow State Academy of Art and Industry

BA Communicative Design
2007 — 2013

Certificate

Work experience

Senior UI/UX Designer
Icon incar
2021 —current

Development of concepts for mobility services & digital cockpit user experience design in the automotive sector;

Creating user experience and interface design from initial concept to final delivery;

Engagement in a full cycle of production from presales activities (presentation of approach and scope of work and idea, including the development of detailed design planning and strategy) to the delivery of the final project;

Development of user journey and scenarios for showcasing concept illustrations;

Working out, updating and maintaining pixel-perfect interface layouts, asset libraries and design style systems, including micro animation and prototyping;

Prototypes, user testing and tests of hypotheses, design thinking workshops;

Optimization of the design process;

Follow-up work with updates, coordination of the working team, and resolution of issues with customers.

Senior UI/UX Designer
Luxoft Automotive Stuttgart 
2019 — 2021


Development of concepts for mobility services & digital cockpit user experience design in the automotive sector;

Creating user experience and interface design from initial concept to final delivery;

Engagement in a full cycle of production from presales activities (presentation of approach and scope of work and idea, including the development of detailed design planning and strategy) to the delivery of the final project;

Development of user journey and scenarios for showcasing concept illustrations;

Working out, updating and maintaining pixel-perfect interface layouts, asset libraries and design style systems, including micro animation and prototyping;

Prototypes, user testing and tests of hypotheses, design thinking workshops;

Optimization of the design process;

Follow-up work with updates, coordination of the working team, and resolution of issues with customers.

Recent implemented and ongoing projects within Luxoft

Digital Cockpit User Experience Design:
Royal Enfield Control System and Application 
TATA Motors GEN 3 e-Cockpit & Control System – Integration
Mercedes Benz User Experience - MBUX
 
Digital Experience and Mobility Services (Application)
Mercedes Me
Zurich Airport 

Previous experience

Lead Designer of Graphic Design Department
Design and Innovation center Kinetica

2016 —2019
As a part of the Design Kinetica Team I took part in several great projects and tenders, such as collaboration with the  Olympic Winter Games in Sochi or with Roscosmos  as a designer in the context of concept creation and user experience.
I was responsible for visual communication and presentation of the concept of the project, as well as the creation of a graphic design for various media, such as information architecture, and, re-branding initiatives (from new product concept development all the way to promotion campaign design for startups and innovation projects in the technology industry). 
Primary projects that I took part in collaboration with the Kinetika center: 
The concept of the Olympic medal design: our proposal was shortlisted, but sadly, we didn't win, despite being pretty close to it. Incidentally, the Kinetica team was the one that designed the Sochi Olympic torch, which I’m really proud of.
At the invitation of RSC Energia, our team took an active part in the development of a new generation of manned transport vehicles, which was later given the name “Federation”. I personally was in charge of graphic design, its presentation at international exhibitions, and work on a film about the project.




From Designer to Art Director 
ETC Russia 
2011 — 2016
Development of motion graphics for shows and high-profile industrial events and exhibitions focused on augmented reality technology. 

Development of animation and motion design for 3d maps of buildings and theatrical productions. 

Creation of graphic content, both for video and print production, for corporate events of leading state and private companies, such as Rosneft and Sberbank.

Top Five Fulfilled Projects:
Alfa Show 
The Circle of Light Show
The Spasskaya Tower Music
Festival
Theatre Satiricon



Independent Projects & Freelance Practice

Senior UX/UI Designer
COSINES Pi

social networking site for professionals
2018 May  
Development product design from concept to user experience and interface design of platform and visual communication through digital media and identity. Experience of implementing the full research lifecycle from designing research, to planning, implementation, recruitment, conducting research, analysing data, eliciting findings and communicating recommendations. Supervision and cooperation with designers and studios involved in projects.

Art Director
Sweet Museum
2018 September 
Creating of an entertainment museum from the scratch, including the development of concepts, exhibits, visual identification, interiour and supervision of all stages of construction.

Product Designer 
APP Meet Simple
2017 October
Development interface design and micro animation

Senior UX/UI Designer & Transparent House Collaboration
2017 March 
Development of corporate game and competition for the airport sector and app development for banking

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In case you are interested in discussing detail please do not hesitate to contact me directly.

I look forward to hearing from you.

Best Daria

Contact Me